re·brand
/rēˈbrand/
verb
change the corporate image of (a company or organization).
"the radio station has since been rebranded as 98FM"
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Rebranding
Rebranding is a marketing strategy in which a new name, term, symbol, design, concept or combination thereof is created for an established brand with the intention of developing a new, differentiated identity in the minds of consumers, investors,... Wikipedia
4 days ago · The meaning of REBRAND is to change or update the brand or branding of (a product, service, etc.); broadly : to publicly refer to or ...
REBRAND meaning: 1. to change the way that an organization, company, or product is seen by the public: 2. the act…. Learn more.