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How to calculate marketing ROI. To calculate marketing ROI, you need to subtract the marketing cost from your sales growth and divide it by the marketing cost. So, if sales revenue is $2,000 and the marketing campaign cost is $200, then the simple ROI is 900%. (($2000-$200) / $200) = 900%.
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You take the sales growth from that business or product line, subtract the marketing costs, and then divide by the marketing cost.
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The percent of return is calculated by dividing the return on investment by the marketing investment ($5,700.00 ÷ $1,500.00 = 3.8 or 380%).
This exclusive report conducted by ClickZ in partnership with Fospha looks at the state of marketing measurement, attribution and data management. It ... View ...
A simple way to calculate this is to take the average monthly revenue per user (customer) and divide that by the average monthly churn rate. The monthly churn ...
Jul 19, 2023 · The most basic method of calculating ROI is to subtract your marketing spend from the revenue generated, divide this figure by your marketing ...
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